WUKA are taking Va-jay-jays underground to break period taboos
The UK’s first period underwear is officially going public with a new poster campaign on the London Underground from the 13th August.
The campaign for WUKA period underwear features our model wearing our unique period pants. The promotion will reach 18.6 million people over the summer in 18 locations including Piccadilly Circus, Oxford Street, Covent Garden and Bond Street stations.
Overall, I was massively impressed with these – I had a slight concern that they might not actually work, but they smashed all my expectations.
My first impression in donning a small-size pair of WUKA underwear was how comfortable they were.
"My daughter has special needs and this time of the month is a bit of a pain but these solved all her problems. No leakage even in first couple days and night time.
I was however, pleasantly surprised - the fit was good the underwear felt very comfortable and not bulky at all.
I liked wearing them at night, I preferred wearing them to wearing reusable sanitary towels at night.
I wore them during my period and felt fine – yes after 26 years of doing it differently, it was a bit of a leap but we should leap sometimes.
YOU CAN PRE-ORDER NOW. SEE HOW WUKA WEAR WORKS BELOW
How does WUKA replace pads and tampons?
Combining material science and design has produced the world's most eco-friendly and comfortable period underwear. Check out how it works in our video.